Why does wix

This means mobile-friendliness is essential for your website. Absolute positioning gives you more flexibility in positioning elements text, images, forms and so on — but means your website will not adapt as well to different screen sizes.

Google recommends responsive design too, stating that sites not using this approach may not perform as well as they could in search results. The use of absolute positioning means that although Wix claims to provide some responsive elements , Wix websites are not fully responsive.

In practice, this means that you have to pay a LOT of attention to how you position the elements of your website, to avoid any problems with how it displays across various devices. Unlike Wix, however, Squarespace allows you to create fully responsive sites, and its interface is arguably easier to use.

You can learn more about Squarespace and try it for free here. It also makes a reasonably good job of creating a mobile draft of your site automatically.

So in most cases you should be able to create a website that displays consistently well on mobile devices using Wix. And some users will appreciate the fine-grain control over how their site appears on a mobile device. This is currently aimed at agencies and developers, but hopefully some of the mobile-friendly functionality it provides will make its way into the other versions of Wix soon. A workaround for exporting your site is possible by copying and pasting the content from it into another platform — fine for small to medium sites, but not so good for large ones.

You can export products however up to of them , so long as they are physical ones. Sign up free to immediately receive:. View privacy notice. Publishing quality blog posts is a crucial way to drive traffic to and sales from your website. So how does Wix stand up on this front? Getting started is quick and straightforward: enter the data, set up payment options, and off you go. Wix makes it particularly easy to sell digital products — a complete novice can build a website and start selling digital goods in an hour or so.

The platform provides built-in functionality for your customers to download their products, and sends automated emails to acknowledge purchases. Wix has reasonably flexible tax and shipping options.

You can also set shipping rates per region, and configure rules to calculate shipping based on weight or price, as well as flat rate and store pickup. Point of Sale lets you use Wix to sell not just online but in physical locations too, and sync your inventory as you do so i. Accordingly, Wix Point of Sale offers users a wide range of hardware including not just card readers but scanners, receipt printers and so on and integrates very tightly with the Wix online interface.

This matters because the checkout page is a crucial part of the sales process, and a non-local currency being displayed at this stage can put people off completing a purchase. Read our Shopify review. Dropshipping with Wix is facilitated thanks to integrations with a few well-known suppliers, including Modalyst, Spocket, Printful and Syncee. Wix works with a reasonably large number of third-party payment gateways. The options vary depending on your location, but in total, around 70 are available, and these include big hitters such as Paypal, Stripe, Square, and Worldpay.

Although Wix does a reasonably good job when it comes to ecommerce, there are some dedicated ecommerce platforms that you should also consider if your primary goal is to create an online store — particularly BigCommerce and Shopify.

Both these platforms work in a similar way to Wix, in that they are hosted store builders that run in a web browser. But they provide significantly more advanced ecommerce functionality than Wix, especially where point of sale, multi-currency selling and real-time carrier shipping are involved.

Our BigCommerce vs Shopify comparison highlights all the key differences between these two products. Find out more about Shopify here — or read about BigCommerce here.

Wix has an App Market with over apps, some made by Wix and some by third parties. The App Market is easy to use, and provides lots of useful functionality you can add to your website, including online chat, popups, reviews and ratings, social media integrations and calendars.

Another way to add functionality from third-party apps is by using a HTML block to insert a widget from one of those apps. Wix provides some basic built-in forms for your customers to send you a message or provide contact information. This will give you access to features like conditional logic; autoresponders ; a Mailchimp integration; spam filtering and more.

You can also import contacts or add them manually to this list. An interesting Wix feature is built-in email marketing, something which is not yet provided by all of its key competitors. Wix allows you to send three e-newsletters per month to up to emails. This is actually pretty generous — not many email marketing apps provide you with this kind of free functionality. This lets you broadcast more emails per month and make use of a variety of automations — emails that are triggered in various ways by actions made by visitors on a Wix site purchases, form completions, live chat etc.

You can also connect Wix to an external email marketing tool provider e. Wix search engine optimziation features are generally good — the platform allows you to easily perform key SEO tasks, including:. The platform also integrates neatly with Google Search Console and Google My Business, allowing you to get your site indexed by Google quickly, and shown on maps easily.

This walks you through the key steps for optimizing your website for search engines, helping you to to update your page titles, meta descriptions, alt text, and so on. As we discussed earlier, Wix creates separate views of your site for desktop and mobile, rather than using responsive design.

Tip : if you are new to SEO, you might find our post on increasing site visibility in Google helpful. Core Web Vitals are a new set of Google targets relating to the speed, responsiveness and visual stability of a website — and sites that meet them can receive preferential treatment in Google search results. As a Wix user, you will have to take quite a few steps to help your site meet Core Web Vitals targets this typically involves formatting images in a certain way, and not overusing web fonts.

To help you with this, Wix have created a video guide about what you need to do to improve your Core Web Vitals scores on your website. You can use Google tag manager to implement any other third party code or pixels, or add custom code directly to your Wix site to track conversions.

Based on my understanding of the GDPR rules, the key priorities for prospective Wix store owners are to:. However, unlike many of its competitors, Wix actually handles cookie consent reasonably well — a built-in cookie consent banner lets you block cookies for quite a few popular marketing products before they are run.

There is also excellent contextual help provided throughout the site. You can also submit an email ticket. When I submitted a question, a member of the Wix customer service team got back to me at the start of the next business day. If you are paying extra for VIP support, then you will jump the queue — so long as you use the email address associated with the account.

For a small monthly fee, you can build a site that features an online store, a blog, email marketing, galleries, appointment booking and much else besides. The platform is reasonably easy to use — there are lots of well-designed wizards, support tools, training videos, and help files that provide very effective hand-holding for even the most nervous of users.

Another negative aspect of Wix is that it makes it difficult to change your mind — you will have to stick with the template you picked when you first built your website, or rebuild it completely. And, although Wix offers you a way to create a decent online store easily, you can only sell your products in one currency.

Find website templates designed for a range of topics and industries, from online stores to consultant agencies, and from portfolios to personal blogs. Each template is created by designers at Wix, who use thorough market research to add the most useful built-in features for the topic at hand, plus all the latest styles.

Add what you need to your website with the App Market , which offers over professional solutions you can use to customize your site. Find powerful business tools to help you collect leads, analyze visitor traffic, engage with clients and more.

Getting started is easy. Read our getting started guide or choose a template and start building your online presence. Did this help? Yes x-icon No Thanks for your feedback! Thanks, we'll pass on your feedback to improve our services. Signing Up for a Free Wix Account. Choosing the Best Template for Your Site. Changes in the Editor Missing on the Live Site.

If you've made changes in your Editor that do not appear on your live site:. Changes on the Live Site Missing in the Editor. If you notice changes that appear on your live site are missing in the Editor:. Other reasons for differences: Transferring your site to another Wix account without also moving the domain causes publishes in your Editor to not appear on your domain.

Learn More Font differences can occur between browsers because they use different rendering engines. Learn More Alignment issues can occur between browsers because they use different rendering engines.